Project: Italian Excellence Eyewear Campaign
Role: Post Production (editing, color grading, sound mix) and Assistant Director Location: Milan, Italy
Born from a unique collaboration with four dynamic creatives - Francesco Meda, Guido Taroni, Rodrigo Izquierdo, and Derek Castiglioni - the #ItalianExcellence men’s eyewear collection is a celebration of exceptional craft and heritage. Forged by a deep connection of Italianness, the creations of these young talents are entwined with the values of Italian culture and history, much like those of Salvatore Ferragamo itself.
Project: Hollywood Rising Role: Director, Cinematography, Post Production (Editing, Color Grading, Sound Mix) Location: Los Angeles, USA
Salvatore Ferragamo (then) Creative Director Paul Andrew and Elle Editor-in-Chief Nina Garcia hosted the annual “Hollywood Rising” celebration in Los Angeles to celebrate the rising young talents in the industry.
Project: James Dawe Role: Director, Cinematography, Post Production (Editing, Color Grading, Sound Mix) Location: Rome, Italy
Salvatore Ferragamo revamped its historic Rome men's store on the prestigious Via Condotti. For the reopening of the store, the city of Rome was brought to life inside through a kaleidoscopic digital work by artist James Dawe, which included video installations and photographic fragments of the city mixed with symbols of the Ferragamo world and the fashion house's new signature bag, inspired by the colours of the Autumn/Winter 2019 collection.